With a large variety of options for consumers and a video that showcases Burberry’s materials and craftsmanship, the scarf bar provides positive reinforcement for the brand’s image and will ...

Burberry Thursday outlined a new strategy that will focus on scarves and the outerwear such ... of the luxury market in recent years, and brands like Burberry had massively expanded in the country ...

Key initiatives include the launch of the “It’s Always Burberry Weather” campaign and the introduction of Scarf Bars, both designed to emphasise the brand’s strengths in outerwear and scarves.

LONDON — Burberry is hoping “scarf bars” in its stores, new ranges of puffer jackets, and a sharper focus on its classic products rather than new fashions will help to turn its brand around. The ...

Who knew scarves could become so memorable? Well, if designer styles including Burberry, Acne Studios and Loewe are anything to go by this season, they’ll be just that. Keep scrolling to see our ...