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The 2015 GRIT Report ranked the research team at Coca-Cola among the most innovative market research clients for "their commitment to staying at the forefront of technology, techniques, and ...

and Coca-Cola Life under one slogan. The "Taste the Feeling" campaign is part of an effort to combat the trend of declining soda sales, following consumers' health concerns about sugary drinks.

After extensive profiling, Diamond was chosen to create a Swahili version of the “Taste the feeling” soundtrack which has a fresh twist to it. “Coca-Cola Company has always been a friend to ...