Exactly the folks your long-term sales strategy should be targeting. Finding the commonalities among your best customers can be time-consuming and difficult to complete internally. If you are up to ...

It is a partnership the companies say is designed to provide dealerships with seamless data connections and enhanced data consolidation to support more precise customer targeting. The companies ...

At this point you must decide which and how many segments to target. To begin, consider various possible “coverage patterns.” These patterns are simply the ways a firm might choose and ultimately ...

PALM SPRINGS, CA – A Target executive at the Mobile Shopping Summit 2016 walked through how it is able to create magical moments on mobile that keep the focus on helping its customer by ...