Direct-to-consumer drug ads are prohibited in almost all countries besides the US. By leading doctors to prescribe unnecessary and more expensive treatments at the request of their patients, they also ...
Robert F. Kennedy Jr.’s stated desire to ban drug commercials from TV seems unlikely to become reality, according to advertising experts, but even pressure from Washington that falls short of an ...
By Rebecca Robbins Since the late 1990s, drug companies have spent tens of billions of dollars on television ads, drumming up demand for their products with cheerful jingles and scenes of dancing ...
This can also create conflicting incentives for developers and pharmaceutical companies, sometimes discouraging commercial software development due to the availability of limited open-source ...
Amid the initial turbulence in 2020, many pharmaceutical and device company CEOs hoped that some of the commercial model changes, such as a shift to virtual sales meetings, would be a temporary ...