By tailoring placement and pricing strategies to the unique dynamics of each retail channel, companies can unlock significant ...

Lights, camera, product placement! We've all seen those moments in movies where a character takes a sip of a suspiciously familiar soda or drives a car that's a little too shiny and new.

In a partnership with Stride gum, Smallville made the season 7 episode "Hero" full of blatant product placement and early ...

GAVIN and Stacey viewers were left baffled after spotting a series of products on screen during the finale – despite the ...

With more and more companies wanting to integrate their products into the lives of celebrities, now seems like a good time to take a closer look at celebrity product placement. Here are three common ...

With all the technology we have today, there are quite a few marketing channels business owners can leverage — but let's take a closer look at a few that work best.

There May Be More To Intergalactic: The Heretic Prophet's Product Placement Justice Department releases Hunter Biden special ...

The late Steve McQueen, who gave a memorable performance in the movie The Great Escape, has gone on to advertise a great many things posthumously, since his death in 1980 Product placement is big ...

The only reason Reese's Pieces got the lucrative product placement in the first place was because M&Ms had already refused the filmmakers permission to use its product in the film. This wouldn't ...

Following is a transcript of the video. Narrator: Netflix says it doesn't let brands pay for product placement. So how do you explain this? JJ: You guys see that? That's the Malibu 24 MXZ ...

Almost everyone has experienced “product placement,” it’s when actors in a movie, TV show or other video content walk into a scene and they’re drinking a can of Coke or there’s a box of ...

The lines between ads and content begin to blur across TikTok so seamlessly that for brands, it can feel like product placement in an always-on, personalized TV channel. Audiences are more engaged ...