The evolution of programmatic OOH offers advertisers and agencies a unique opportunity to blend creativity, precision and ...

With technological advancements, programmatic advertising will help brands deliver targeted, personalised, and high-impact ...

NEW YORK — DirecTV Advertising is bringing programmatic ad sales capabilities to its linear satellite inventory in a move ...

Programmatic advertising has revolutionized how brands do digital marketing by simplifying and automating the ad-buying and placement process. Advertisers can enhance campaign performance and ROI ...

ECN, a world leading digital-out-of-home office media publisher, today announced a new partnership with VIOOH, a premium ...

The company’s bolstered offerings will provide advertisers with increased scale and access to engaged audiences across ...

Disney is evolving how it sells live sports to programmatic advertisers on its streaming platform by creating a new ...

DirecTV Advertising announced programmatic access to its linear satellite advertising inventory, enabling real-time bidding ...

At CES 2025, Comcast announced Universal Ads, a platform connecting major media companies to streamline premium video ...

Eligible businesses can receive up to $200 in credits per location to encourage customer-driven social media posts and support their rebuilding ...

Magnite (NASDAQ: MGNI), the largest independent sell-side advertising company, and Playwire, a global technology company specializing in ad monetization for web publishers, today announced a strategic ...