Digital Drums’ Steve Dunne reveals which brands have been the most inspirational and which have played it safe ...

As streaming services gained momentum, they sought a different approach to financing their platforms. Instead of relying on ...

TV providers and streamers' real competition isn't each other, it's social video. Or at least that's what the president of ...

The acceptance of live-streaming ads was even greater for younger viewers. Of viewers aged 16-34, 69% said that ads during ...

With many free, ad-supported streaming TV platforms (FASTs) and AVODs now offering live-TV options, especially in news and ...

Consuming advertisements on television is a fixture of modern life—we are constantly aware when watching TV that we can buy ...

As more affordable, ad-supported television services emerge, consumer resistance to advertisements continues to decline, ...

New platform backed by big media players aims to streamline ad sales and attract smaller advertisers who had previously ...

Telly, the company that gives away TVs in exchange for viewer data, has hired its first advertising president as it looks for ...

Comcast announced Universal Ads, a platform uniting major media companies to streamline premium video advertising ... Read ...