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Campaign India
16 小时
Nvidia makes a strong AI push in India
At the Nvidia AI Summit in Mumbai, the company’s founder and CEO, Jensen Huang revealed that it is partnering with Reliance ...
Campaign India
14 小时
Sahaan Suman K
Articles written by Sahaan Suman K ...
Campaign India
1 天
D2C brands need to break free from the ad spend trap
The director at Outlook Media India prescribes an eight-step formula for D2C brands to avoid falling into the trap of ...
Campaign India
1 天
Havas net revenue declines by 0.5% in Q3 2024
Parent company Vivendi declined to provide the agency’s organic growth figure. Contact Customer Support at ...
Campaign India
1 天
Googlies on Google: A curiosity-driven game for search
The magic of Googlies lies in the familiar feeling of curiosity. You hear a “Did you know?” fact, and suddenly, you’re hooked ...
Campaign India
2 天
Neo-creators class born in India as creators, consumers converge: Stumble study
With India + Bharat emerging as a mega-trend, brands will be forced to focus on hyperlocal strategies that resonate with ...
Campaign India
1 天
The CMO’s MO: Pawan Jagnik urges marketers to treat their CEOs as their CMOs
The CMO’s MO (modus operandi) shines the spotlight on some of India’s prominent chief marketing officers as they share their ...
Campaign India
2 天
The AI energy crisis: Who bears responsibility?
Sustainable innovation in AI is no longer optional. Campaign examines who must step up to ensure a responsible future for the ...
Campaign India
2 天
Are advertising agencies inclined towards contractual workers?
Hiring independent contractors and freelancers for specialised projects helps agencies to balance flexibility, cost, and ...
Campaign India
3 天
Mahindra SabCultures underpins how brands swap sales for cultural impact, loyalty
With the six-part docu-series, created by IPG Mediabrands Content Studio, Mahindra urges brands to champion cultural ...
Campaign India
2 天
Swiggy Instamart strikes gold with 90s nostalgia
Swiggy Instamart has returned with a new ad featuring Bollywood actor Karisma Kapoor, which promises to tickle the funny bone. As the platform gears up to deliver gold coins in just 10 ...
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