Deep discounts motivated holiday shoppers to spend, according to Adobe’s data. For every 1% drop in the typical price, demand ...

A recent study by Adobe Analytics reveals that AI-powered chatbots played a significant role in influencing consumer spending ...

Online spending surged 8.7% during the 2024 holiday season, reaching over $240 billion, according to Adobe Analytics. This ...

Online spending throughout the 2024 holiday shopping season reached a record high and was driven, in part, by generative AI ...

Adobe Analytics released its holiday e-commerce sales report on Tuesday showing that consumers spent a record-setting $241.4 ...

Consumers spent a record $241.4 billion online from Nov. 1 to Dec. 31, 2024, an 8.7% increase from the same period a year ...

See how the MarTechBot responds to a prompt and how the prompt can be improved. Today: What marketing managers do to execute large marketing events.

Tuesday disclosed online shopping data for the 2024 holiday season, covering the period from November 1 through ...

Contact centers can adjust staffing levels by predicting call spikes to ensure adequate coverage. FREMONT, CA: Contact centers are crucial in ...

Key Takeaways. AI-driven consumer predictions outperform historical methods, improving accuracy with real-time behavioral data. Machine Learning creates hyper-personalization, ana ...

The retail industry has long been at the forefront of technological innovation, constantly seeking new ways to enhance the ...