Longer buying cycles. What is a Journey Map or Customer Experience Map? It is a written outline of the steps a buyer takes as they discover your company and engage with you over time—starting ...

Explore the dynamic world of Customer Experience (CX) at CMSWire. Stay updated with the latest news, expert advice and in-depth analysis on customer-first marketing, commerce and digital ...

For example we recently featured the Lego Customer Experience map in our round-up of Customer Journey Maps. You can clearly see here there are some steps in the journey, like boarding the plane ...

It’s why we say “Every customer counts. Every journey matters.” How are we getting there? We are reshaping the entire customer experience by giving special attention to the complete customer journey ...

Simplifying customer interactions can lead to happier, more loyal customers. There is more choice than ever before, writes ...

The age of artificial intelligence (AI) is here. You can make it a positive part of your business and customer interaction strategy, or just let your competitors lead.

The year is flying by, but that doesn't mean there are no more customer experience events and conferences left to attend. Pack the remaining months with a schedule full of learning, trying out new ...

POWR customer surveys and polls is a multi-response post-purchase feedback tool. Users can create forms using a drag-and-drop ...

In the market for an e-commerce CRM? Check out our list of the best CRM for e-commerce small businesses in 2024.

Leveraging the power of behavioral science and psychology, you will learn how to reengineer the customer experience to maximize value at every stage of the decision-making process. Specifically, you ...