Market segmentation is the fancy marketer's term for dividing up the pool of potential customers based on shared characteristics, with the idea of targeting different messages to different segments.

Image source: Getty Images. The market segmentation theory states there's no direct relationship between the interest rates for bonds with different maturity lengths. In other words, the interest ...

With hand on heart, answer these questions. Before the announcement of its IPO, did you know that NTPC had a subsidiary ...

Global Market Trends: Trends in the Fatty Acid Alkanolamides market include an increased focus on sustainable sourcing, eco-friendly formulations, and the development of multifunctional surfactants.

Request To Download Free Sample of This Strategic Report @ The report provides in-depth analysis and insights regarding the current global market scenario, latest trends and drivers into global ...

Explore the 10 strategies to earn high returns in AIFs in 2025. Learn tips on asset allocation, risk management, and ...

Income investors should consider dividend stocks like Energy Transfer and Ladder Capital for steady cash flow and long-term ...

Bank stocks, as a category, usually provide certain benefits for investors that are different from other kinds of stocks.

The infrequent turnover of managers, coupled with Vanguard's practice of rotating them across various funds, enhances their expertise and understanding of different market segments. The fund's ...

Financial writer delves into the contrasting views on SoFi, a battleground stock disliked by analysts but beloved by retail ...

How AI-driven text and voice analysis can transform impact investing strategies. SSIR.org and/or its third-party tools use cookies, which are necessary to its functioning and to our better ...