Ikea is conducting a review for its U.S. creative business, Ad Age has learned. The review is in the early stages and is ...
Instead of bragging about how much your latest home renovation set you back, the amusing ad invites Ikea customers to ‘show off your savvy’ Driven by the philosophy ‘to create a better everyday life ...
But as a PR stunt, the ad's served it's purpose more than brilliantly - making the headlines and causing quite a stir on social media. "Sure, there are lots of ads you'd love to pee on. But in this ...
China 'leftover women' ad goes viral The over-27s China calls 'leftover women' Though Ikea pulled the 29-second advertisement after the uproar, copies can still be viewed online. It opens with a ...
From lens focal lengths and fill-flash to portraits, macro or stunning landscapes there are techniques for everyone. Learn how to use metering, considering composition and shoot everything from ...
IKEA did not respond to press inquiries. Mobile engagement The IKEA mobile ad encourages consumers to share how they have improved life at home. When consumers tap on the ad they are redirected to ...
Pregnant fans of discounts and wee are in for a treat with Ikea’s latest ad stunt, which invites women to pee on a magazine ad to reveal a discount on a cot. The ad features pregnancy-testing tech, ...
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