Ikea is conducting a review for its U.S. creative business, Ad Age has learned. The review is in the early stages and is ...

Created by Mother ad agency, the new spot is the latest in the long-running Wonderful Everyday campaign from the retailer Last year saw Ikea promoting the value of a good night’s sleep, and in its ...

Instead of bragging about how much your latest home renovation set you back, the amusing ad invites Ikea customers to ‘show off your savvy’ Driven by the philosophy ‘to create a better everyday life ...

China 'leftover women' ad goes viral The over-27s China calls 'leftover women' Though Ikea pulled the 29-second advertisement after the uproar, copies can still be viewed online. It opens with a ...

But as a PR stunt, the ad's served it's purpose more than brilliantly - making the headlines and causing quite a stir on social media. "Sure, there are lots of ads you'd love to pee on. But in this ...

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