NEW YORK — DirecTV Advertising is bringing programmatic ad sales capabilities to its linear satellite inventory in a move ...

With technological advancements, programmatic advertising will help brands deliver targeted, personalised, and high-impact ...

At CES 2025, Comcast announced Universal Ads, a platform connecting major media companies to streamline premium video ...

PubMatic & KERV.ai Partner to Enhance Programmatic Advertising with Premium Supply Curation via Deal IDs ...

Amir Sharer, Founder & CEO, BRAVE: “We’ve already seen how AI-driven curation improves campaign performance while reducing ...

The recruitment advertising agency market is a vital component of the talent Acquisition ecosystem, assisting organizations in attracting top talent.

Disney is evolving how it sells live sports to programmatic advertisers on its streaming platform by creating a new ...

The evolution of programmatic OOH offers advertisers and agencies a unique opportunity to blend creativity, precision and ...

a pioneer in addressable advertising, today announced the programmatic enablement of its linear satellite inventory. Powered by the company’s proprietary ad tech stack, DIRECTV Axis, and as part ...