Cathy Ibal shares CNN’s strategy for integrating AI, tackling brand safety concerns, and adapting to the digital and ...

Industry heads are positive that digital screens will significantly expand inventory this year; hyper-local campaigns and ...

The acquisition unites one of the largest patient platforms with a programmatic-buying solution, allowing pharma brands to ...

AdOps, short for advertising operations, has become a transformative force in the world of digital advertising.

Principal Financial Group Inc. cut its holdings in shares of Roku, Inc. (NASDAQ:ROKU – Free Report) by 10.5% during the third ...

Here’s an inexhaustive list of the most notable ad tech, agency and digital content deals of 2024, with a few fun wild cards ...

Here’s a look at all of the new games in Season 2, explained. The first new game of the season comes long before anyone steps foot onto the island. In the first episode of the new season ...

“Programmatic enables a unified dashboard ... saving time and optimising ad spend,” he explained. In terms of practical advice for brands looking to elevate their CTV strategies in 2025 ...

Ad blockers for iPhones enhance your web browsing by eliminating intrusive ads, including pop-ups and video ads, which iPhones and iPads alone may not fully block. These tools not only remove visible ...

Gavin and Stacey is over. After 17 years, three seasons and two special episodes, we finally have an ending. So how did it all go down with the Shipmans and the West clans? For those who would ...

What is a digital marketing strategy? A digital marketing strategy is a comprehensive plan that guides a business on how to use online channels–including websites, emails, and social media–to ...