Americans stepped up their spending at retail stores and restaurants last month in a clear sign that consumers are still able ...

Several brands released preliminary fourth quarter results to kick off the annual conference, showing positive sales momentum compared to previous quarters ...

“Incremental celebrates the strong results of our collaboration with Bayer and Skai,” said David Pollet, CEO of Incremental. “Integrating incrementally measurement directly into media activation ...

Target cut its profit guidance in early November after it posted its biggest earnings miss in two years and blamed some of ...

As 2025 progresses, influencers will likely play an even more pivotal role in the ways brands connect with their audiences.

Brands of all sizes create influencer digital marketing strategies to boost brand awareness, gain more followers, reach new audiences, and increase sales. For example, Honey, a coupon browser ...

A total of 30 sample question papers for Class X and 20 for Class XII have been distributed to students, providing them with an invaluable resource during their winter break. This initiative aims to ...

We’ll go over the different types of emails you can use to maximize your customer relationships and your sales. We’ll also show you 10 email marketing examples of our favorites. Plus, we’ll explain ...

The UK's retail sales recovery was smaller than expected in the key Christmas shopping month of November, official figures show. Retail sales rose just 0.2% last month despite discounting events ...

Brands can consider integrating AI throughout customer service, sales and marketing to help streamline operations and create a more data-driven organization. For example, in customer service ...

It is also targeting the lower end of the organic net sales range of flat to up 1%. "Its (General Mills') investments in brand marketing are necessary to sustain the long-term growth of its brands ...