In the new digital transformation era, software companies are shifting from rigid subscription models toward more nuanced, ...

Many software companies have engaged in situational pricing at some point—but it often bites them down the line.

This emerging model aligns payments with the measurable value that software delivers to customers. For example, a customer relationship management tool might charge a fee on the basis of the rise in ...

Artificial Intelligence (AI) is no longer a futuristic concept—it’s a cornerstone of modern business innovation. For ...

Cochair of our recent Institute for Value-Based Medicine® event hosted with NYU Langone Health, Oscar B. Lahoud, MD, speaks ...

Understanding and maximizing customer lifetime value (LTV) is a crucial component of driving profitable growth.

Learn how to budget effectively for the cost of influencer marketing and maximize your ROI. Discover influencer pricing ...

Reviewing and adjusting fees can solve problems with high client demand and low talent supply. Find out how to improve ...

VILIPO MUCHINAMUNTHALI*Contributor This article is the second part of a detailed exploration of intra-group services in ...