LinkedIn has launched a new promotional campaign which aims to highlight the effectiveness of its ad targeting options, including its advancing AI audience reach tools, by showcasing how not to target ...

The campaign demonstrates the consequences of poorly executed ad targeting, using creative examples to illustrate mismatched audience scenarios.

The ASCI has advised LinkedIn influencers to disclose brand connections to maintain credibility. Influencers must now provide ...

If you’ve ever applied or thought of applying for a job via LinkedIn, you’ll know that the experience can be immediately ...

In today’s fast-paced digital landscape, cybersecurity companies need more than just exceptional products—they need strategic ...

Insurance giant State Farm has canceled a Super Bowl ad that was set to air during the big game in February, in part, it said, over the raging wildfires in California.  “Our focus is firmly on ...

To move from adventurer to explorer, you need precision and alignment. The OST framework provides the structure for turning ...

Facebook parent Meta's "Community Notes", similar to that used on Elon Musk-owned social media platform X, will not apply to ...

During the Parliamentary sitting on 8 January, NCMP Leong Mun Wai asked whether investigations would be conducted into ...

As unlike other social media platforms, LinkedIn does not provide platform disclosure tools, ASCI advises influencers to ...