For some brands, an audio logo is just as important as a visual one. Close your eyes, and you'll know it's an Intel ad from its famous chimes. "I'm Lovin' It" is synonymous with McDonald's.

The company has also inked a deal with the NBA’s Dallas Mavericks that puts its logo on the team’s jerseys. Chime scored a $25 billion valuation in 2021 at the peak of a technology boom that ...